Why Mastering Content Compression is the Key to Your Mobile Content Management Needs

Why Mastering Content Compression is the Key to Your Mobile Content Management Needs
3 minute read

Businesses are increasingly expected to instantly push digital content to any mobile device in an effort to better serve customers and employees alike. When you generate a high volume of large files on a daily basis, delivering on that instant push is easier said than done. 


The amount of data enterprises are tasked with regularly transmitting is staggering. We’re living in a world where rapid data transmission is no longer a nicety; it’s a necessity. Organizations that can’t enable seamless offline playback along with a sleek mobile user interface will inevitably fall by the wayside as competitors continue to optimize for the future.


Leveraging content compression can help you streamline your mobile content management systems and deliver exceptional user experiences. Compressing content doesn’t just reduce the burden on your storage hardware. When executed properly, it also brings back valuable time, money, and resources to your organization, all while enabling your employees to access what they need, when they need it.


Let’s explore how mastering content compression can help inform mobile content management strategies that ultimately work to future-proof your organization and empower your mobile workforce.


Delaying Technology Refreshes

Picture this: You’ve just gotten your varying business locations up and running with all-new tablets to use for employee onboarding and training. At first glance, storage doesn’t seem like it will be an issue for your new devices, whether that’s because you’re confident you’ll only need a fraction of what’s available or because the device’s storage capabilities seem sufficient.


Cut to three or four years down the road, and suddenly the company you bought the tablets from no longer supports your devices. This makes it increasingly difficult to manage storage capacities on online and offline devices, which requires you to consider a complete technological refresh to replace the outdated tablets. Needless to say, replacing each and every device in all of your business locations requires a whole lot of time, money, and energy to execute properly.


Luckily, content compression enables your organization to extend the lifespan of all corporate devices by multiple years. Since your older mobile devices may be lacking in storage space, it’s important to act preemptively and do what you can to reduce bandwidth and ensure longevity for your devices. 


Since content compression minimizes the strain put on your network, your company can avoid a complete overhaul of your existing legacy network. Delaying the need for a complete technological refresh serves as a major financial win for your organization, while still ensuring you’re able to compress content that can be synced across networks and delivered at blazing fast speeds.


Free Up Server Bandwidth

Naturally, the smaller you’re able to compress your content, the more you’re able to reduce the pressure put on your servers. When you’re sending huge files within and outside the company, it can cause major delays that put both you and the receiver at the mercy of the network. 


Long wait times lead to unhappy users, which leads to higher employee turnover rates and other negative fallouts. To ensure better user experiences, speedy data transmission, and cost-effective mobile content management, content compression can be your best friend.


When your networks can operate smoothly without transmitting massive files on a regular basis, you’ll notice:


  • Faster data transmission times 
  • Streamlined communication between global businesses
  • Less strain on network bandwidth


All of these added benefits help reduce costs and increase productivity across the board.


Deliver Seamless User Experiences

Mastering content compression enables better user experiences. Typically, your employees have to wait for videos to download or troubleshoot connectivity issues in order to stream content. But when you properly compress your content, you can deliver seamless offline playback that enables end users to access the content they need, when and where they need it.


A great example of the effectiveness of quality content compression can be found by looking at the NFL. In 2012, as NFL teams started to use PlayerLync, a mobile workforce enablement company experienced in delivering sophisticated MCM solutions, organizations began revolutionizing the way they pushed out film to players and altered the way communication could take place within the team. 


"It changes the way you prepare," says Broncos tight end Jacob Tamme. "You can come off the practice field, get in the cold tub and watch film in the cold tub on your iPad.”


By calling on PlayerLync to assist with content compression and mobile content management solutions, NFL teams were literally able to put game film in the palms of their player’s hands. Content is uploaded to mobile devices in the background, ensuring players can watch game film right after they get off the field without any connectivity or streaming issues.


PlayerLync is Mobile Content Management Done Right

PlayerLync provides intuitive content publishing tools that take the complexity out of digital content distribution. Through our sophisticated video compression and file processing capabilities, we enable our clients to simplify their approach to mobile content management and deliver better user experiences that empower mobile workforces.


Contact us today to learn more about PlayerLync’s proven solutions or request a demo to see how we can help make your business more effective, efficient, and profitable.