Relevance & Benefits of Video-Based Training

By: Nicole Migacz on July 19, 2018

Relevance & Benefits of Video-Based Training

In most restaurant and retail environments, employers require new employees to go through a training period to learn how the position works. Video-based training is a great option for employers to utilize today, especially given the nature of national or even international employers, and the difficulties of flying corporate executives out to different regions to train new employees. In addition to this, there are several reasons to utilize video, as opposed to one-on-one training, when bringing new employees on board. 

It reduces costs 

As detailed in the above introduction, one-on-one training can be extremely expensive. Video-based training can reduce costs by: 

  • Creating a centralized training for all new employees. A universal training strategy also ensures all new employees are learning the role/position in the same manner, so they're properly equipped to perform in their role. 
  • Reducing the costs of corporate travel, hiring professional trainers, or paying for things like lunch, office costs, or venues, to train new employees. 

Employees can utilize training videos and material when it is convenient for them. If they have to rewatch a specific section, videos allow them to do so. And, if an individual is a fast/slow learner, they can rely on the training videos to go over certain materials in-depth, to develop themselves for their new position. 

Employee engagement is increased

Bouncing off the previous point, if employees feel bored during corporate training events/meetings, they aren't going to engage, and they'll likely begin to ignore the trainer after some time. With video, your company can incorporate fun attributes to really liven up the training. Additionally, you can incorporate FAQ sections, feedback, games, or other training modules, allowing employees to engage with their trainer. 

Insight/Analytics for employers

Video training typically allows you to track attendance and engagement by your employees who are being trained. This analytics information will help you easily refine the training videos in the future so that you can create something compelling for employees, and create training modules which actually focus on the most important areas of the job for new employees to succeed after training. 

Improve retention

If employees aren't engaged in training or are simply looking at their watch waiting for the time to pass by, how much do you really expect them to take in? Studies have shown that video or media-based training creates a more engaging environment so your employees will retain the knowledge/materials they are being taught. Incorporating training videos, modules, how-to guides, and other focus-training materials, provides your new employees more insight about the position and what is expected of them. And, employees will appreciate this training module far more than sitting in a room for 8-hours for 1-week, going through live training for the new position. 

Video-based training is a great option for retail, restaurant, and other B2C industries to consider when training new employees. Learn how our new 6 Key Rules to Unlock  will help you kickstart a new training module for your company, and how to create the most efficient training series, to keep your employees engaged throughout the new-hire process. 

6 Key Rules to Unlock Your Modern Training Program

The Missing Piece in Driving a Consistent Customer Experience

By: Gary Iles on Mar.7, 19

Read More

4 Must-Have Restaurant Technology Tools that Improve Operations

By: Nicole Migacz on Mar.6, 19

Read More

Tips for Introducing Your Limited Time Offer (LTO)

By: Carrie McFarland on Feb.28, 19

Read More

The 3 Best Ways to Use Video Learning with Restaurant Employees

By: Gary Iles on Feb.26, 19

Read More

How to Improve Employee Performance in 2019

By: Carrie McFarland on Feb.21, 19

Read More

5 Employee Engagement Ideas for Increasing Performance

By: Nicole Migacz on Feb.19, 19

Read More

3 Employee Training and Development Blogs to Take You to the Next Level

By: Gary Iles on Feb.14, 19

Read More

The Onboarding Best Practices Checklist for New Employees

By: Carrie McFarland on Feb.13, 19

Read More

Video Based Learning: Managing Expectations

By: Gary Iles on Feb.7, 19

Read More